Privacy Policy

Last Updated: November 2025

This Privacy Policy explains how South Beach Wellness (“we,” “our,” or “us”) collects, uses, and protects information when you visit or make a purchase from our Website. By accessing or using our Website, you consent to the data practices described in this policy.

1. Information We Collect

We may collect the following categories of information:

• Personal Information: Name, email address, billing address, shipping address, phone number.
• Payment Information: Processed securely by third-party providers. We do not store full credit card numbers.
• Account Details: Username, login credentials (encrypted), and purchase history.
• Technical Data: IP address, browser type, device type, referring pages, and usage analytics.
• Cookies & Tracking: Website preferences, session identifiers, cart activity, and saved login settings.

2. How We Use Your Information

We may use the information collected for the following purposes:

• To process and fulfill orders.
• To verify identity and prevent fraud.
• To improve Website performance and customer experience.
• To provide customer support and respond to inquiries.
• To send order updates, shipping notifications, and important service announcements.
• To send promotional emails or newsletters if you opt-in.

3. Legal Basis for Data Processing

We process personal data based on one or more of the following legal grounds:

• Your consent.
• Performance of a contract (order fulfillment).
• Compliance with legal obligations.
• Legitimate business interests such as fraud prevention and security.

4. Sharing Your Information

We do not sell or rent personal information. We may share limited information with:

• Payment processors (for secure transaction processing).
• Shipping carriers and logistics services.
• Service providers such as analytics software or email platforms.
• Government authorities when required by law or legal process.

5. Cookies and Tracking Technologies

We use cookies, tracking pixels, and analytics tools to enhance browsing experience, remember preferences, monitor Website traffic, and support marketing campaigns. You may disable cookies in your browser settings, but doing so may limit certain Website functionality.

6. Data Retention

We retain personal information only as long as necessary for order processing, regulatory compliance, fraud prevention, and legitimate business purposes.

7. Data Security

We implement commercially reasonable security measures to protect your information. However, no online platform or transmission method is 100% secure, and we cannot guarantee absolute protection.

8. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your data, including:

• Access to stored information.
• Correction of inaccurate details.
• Request deletion of certain data.
• Opt-out of marketing emails or tracking cookies.

To request changes, email us at: hello@southbeachwellness.co

9. Email & Marketing Preferences

If you opt-in to receive marketing emails, you may unsubscribe at any time. Transactional emails (order confirmations, shipping notices, account security alerts) cannot be disabled.

10. Third-Party Links

Our Website may contain links to external websites. We are not responsible for the content or privacy practices of third-party services.

11. Children’s Privacy

Our Website is not intended for individuals under 18 years of age. We do not knowingly collect information from minors. If personal information is discovered, we will delete it.

12. Changes to This Policy

We may update this Privacy Policy periodically. Changes become effective once posted to this page. Continued use of the Website constitutes acceptance of the updated policy.

13. Contact Information

If you have questions about this Privacy Policy or how your information is handled, contact us:

South Beach Wellness
Email: hello@southbeachwellness.co